Article marketing is one of the best ways to drive targeted traffic to your website. Writing an efficient article can help deliver free traffic to your site for years to come. Read our helpful tips, and find out how you can be successful at publishing an article and getting it to bring traffic to your website.
The key to creating great content is to solve a problem for the reader. Identify a problem associated with your niche and several ways to solve it. Once you have done the research simply put it together in a short post. Be friendly in tone and to the point. Your readers will come back for more.
Avoid publishing one article under multiple URLs on your site. This can diminish your site’s value quickly because Google often looks at the quality and number of links when deciding where a page will be ranked. Referencing a piece with several tags is fine as long as they all end up pointing to the same URL.
Search out guest blogging positions. Blogs are often searching for someone to do a guest spot for them, and if you are lucky enough, or a good enough writer, you will be chosen to write an article for them. Use this position to plug your own website as well as the product you are writing about.
When titling your article, make sure that it will be compelling to your readers. You should be sure to keep your keywords in your headline, but it should also stand out to readers. If your headline is not appealing, no one will want to read what you have wrote. Make your readers feel like they must read your article.
Once your article is written, you must proofread it before publishing or submitting it. Modern word processing programs come with spell-checkers and grammar-checkers galore. Do not rely on these sub-programs; they are idiots. There is no automated substitute for a careful review by the author. Even if your proofreading uncovers no mistakes, it will most likely bring something to your attention that you can (and should!) improve.
Taking a writing class is a great idea to improve your skills as an article marketer. Proper grammar and punctuation are very important. Sure, everyone makes a mistake from time to time; it’s absolutely unavoidable. However, learning more about writing will assist you in many ways and help you to produce better content.
Do not try to write for a topic that you are uninterested in. Your writing will show that you didn’t really care about the content you were creating. The more you care about your content the more that will come across to your readers. It is also much easier to write about a topic that you care about.
Having a creative title will help one’s article reach out and grab the attention of a potential viewer. Having a title that will make one think, laugh, or otherwise generate interest can be a big advantage in article marketing. Using a title in the right way can enhance ones articles.
You can use popular article sites like Ezine to post unique well-written articles related to your business. You will increase the amount of links to your site and give yourself better reputation in your field. Make sure the article contains useful information and is not just a long advertisement! Always include your bio info with a link to your chosen page, include a 2 to 3% ratio of relevant keywords.
When writing articles for online marketing, remember that it’s important to have good, basic English skills. If you are a non-native speaker, be sure to have a native speaker proof read your articles. It isn’t enough to have them pass copy-scape and a spell-check. Your writing should sound as native and natural as possible to appeal to a wide audience, and that takes proofreading by a native speaker.
Follow the specific rules of the article submission websites you use. Many of these websites do not allow any direct affiliate marketing links. Some may also reject articles that read as direct advertisements. Few things are as frustrating as having an article rejected due to not following the rules.
Use multiple eZinearticles accounts. It is allowed for you to have several accounts with different author names. You only need to make sure that all of your accounts are consistently submitting high quality content. In your different accounts, make your articles relevant to each other and use the same set of keywords.
When implementing your article marketing plan, there are some common mistakes you should try to avoid. The first is failing to hyperlink your key words in the article. Some article directories don’t allow this, but others permit up to three hyperlinks per article. Another error is not taking full advantage of the author resource box, or boilerplate. By placing either your real name or a pen name in this box, along with your credentials, you eventually establish yourself as an authority.
Making your article too long or too short is another common error. Most experts agree that 400-900 words are sufficient. Many article marketers also fail to submit their articles to enough article directories. Although time-consuming, this step is critical. Make it a habit to submit your articles to a minimum of 20 directories, although more is better.
Focus on just writing the piece and think about what you will use it for later. This will allow you to concentrate solely on the task at hand and not waste time thinking about other things. You will finish your article in a shorter amount of time and can move on to your next task this way.
When you are trying to think of something to write, consider what you readers are interested in. Stay connected to your readers by reading the comments and emails they submit.
Yes, you can be successful at article marketing. Our tips will help you publish the article needed for you to have the best success at getting extremely targeted traffic to your site. Follow our pointers, and you will be amazed at the traffic that will come your way.